Hello! If you’ve made it to this page, you obviously want to know a bit about me. You may be pondering things such as:
- Where I went to college (Virginia Tech – GO HOKIES!)
- What kind of pets I have (one mutt puppy named Brady – who effectively runs the household)
- Who I regard as the best musical act of my lifetime (U2, of course!)
- When I moved to the Queen City of Charlotte (in 2006)
- How do I prefer my pulled pork (western NC style)
- Why do I call myself "The Search Guy" (long story!)
Okay, so maybe you want to know a little more about my online marketing experiences and my philosophy on how to effectively develop and execute seo, paid search, social media and inbound marketing strategies.
My Online Marketing Background
I have over 8 years of experience in a variety of online marketing disciplines. I have managed million-dollar paid search campaigns, developed and executed multi-site SEO strategies and worked to leverage the benefit of social media for search optimization.
When it comes to most any aspect of marketing – and especially SEO – I believe in building a strategy that will provide sustainable results. There are always methods that may or may not work in the short term. Then there are methods that – while the results may not be immediate – will lead to a long-term return. I promote those methods.
I also emphatically believe in measuring and learning. Anyone who tells you that they have “all the answers” about SEO is either not being honest or is intellectually superior to just about every person who markets online. The search landscape is constantly evolving and those individuals/companies with a keen eye on results and key indicators are those most likely to succeed.
I also know that nearly every client/company requires a unique program. If you’re interested in how I can help your business with your online marketing initiatives, just complete my online contact form and I will get in touch with you. I look forward to talking with you to help define and execute an online marketing strategy that will help you succeed.
aka The Search Guy